Introduction: Know your audience!
*reminded me of upside down pyramid organization
Overview: There are many different strategies for writing/ planning to write but the bottom line is think before you write
John Keenan - the PAFEO system
PURPOSE - make as clear as possible, write it down in a sentence if you have to or want to (this is a thesis, we've been doing it forever and didn't know it), sometimes after thinking over the purpose you will chose not to write
AUDIENCE - most writing has a very specific target, bend and shape the writing to the reader (this is easier said than done though), some tips: how much background does the reader have? Do I have credibility with the reader/need to establish it? attempt to look from their perspective (this comes from experience and diverse readings)
FORMAT - often overlooked part of writing that can be used for clarity and save time and energy for the reader and writer, examples are headings, bullets and whitespace
EVIDENCE - must be given to add any worth to the writing, there was an interesting quote by Marchette Chute "you will never succeed in getting at the truth if you think you know, ahead of time, what the truth ought to be" (idea of self fulfilling prophecies), avoid absolutes, two types of reasoning: inductive which goes from specific to general and deductive which goes from general to specific(think Sherlock Holmes), common fallacies: non-sequitors, post-hoc, and oversimplification
ORGANIZATION - synonym sequence: chronological, spatial, order of importance
one trick is to write points on index cards and arrange them
Michael E. Adelstein - Stages
It is impossible to perform all of these complex activities simultaneously so they must be separated and you need to be good at all of them
WORRYING 15% - worrying is a more accurate term than "thinking", if you have a thought write it down or you will forget it, talk to as many people as you can about it and don't be afraid to look things up
PLANNING 10% - more or less just outlining, the better the preparation the better the work, examine ideas, eliminate and arrange
WRITING 25% - just do it! don't be stopped by "correctness", it's almost just stream of conscience
REVISING 45% - the most heavily weighted portion, put the paper down and come back later (the more time you have the better), need a chance to change from the writer to the critic
PROOFREADING 5% - tidiness shouldn't matter so much but it does! take the time to eliminate careless errors
Peter Elbow - Direct Writing
This is a get-it-done mindset, Set aside half of the time for writing and half for revising, This is not always the best method but it is good for really short deadlines, A key here is to never scratch out "mistakes" (they may be better than their replacement in the end)
Linda Flower and John Ackerman
Readers want to know "Why Read?"
Local revision - grammer and sentence structure
Global revision - text as a whole, organization and focus
Writer-based text needs to turn into reader-based text
avoid the use of "I" and narrations
use knowledge, don't just copy it
Plan your intentions (this can be done with a checklist)
Reveal the intentions via cues in the writing (ex. headings, topic sentences, and pg. 36)
*reminds me of presentation rule - tell them what your going to say, say it, and then tell them what you told them
John S. Harris - The Project Worksheet
The worksheet is a tool for communication between writer and manager to clarify expectations or can be used by a writer simply for guidelines
Once again, importance of audience(reader), sometimes you must juggle two different ones
what should the reader know after reading?
what should the reader do after reading?
what should the reader feel after reading?
Few things are read from beggining to end, format and accessibility are key
The Writers-Purpose - is it something that will get in the way?
Logistics - how long is it? are there prerequisites? graphics needed? copies? where is it going?
Monday, August 31, 2009
Wednesday, August 26, 2009
Brainstorming Projects
1) Design a new theater/teaching facility for CYT-upstate
Client: Andi Van Airsdale
This was a project that was discussed in my previous client based class. I have contacted them and the opportunity is still available. The organization would like a design proposal for a new facility to put on performances and workshops.
2) Business plan/proposal for Doner Restaurant of Clemson
Client: Lucas Shires (Questionable)
A friend of mine was speculating about business opportunities. It might be a good chance to go through a business loan process even if it is a mock version. A website also could be involved for advertising purposes
3) Rental Property Website
Client: Joe Tucker (Not allowed, I know, but mutually beneficial)
Setting up a website for advertisement and organizational purposes of a rental property soon to be complete in Charleston, SC.
Client: Andi Van Airsdale
This was a project that was discussed in my previous client based class. I have contacted them and the opportunity is still available. The organization would like a design proposal for a new facility to put on performances and workshops.
2) Business plan/proposal for Doner Restaurant of Clemson
Client: Lucas Shires (Questionable)
A friend of mine was speculating about business opportunities. It might be a good chance to go through a business loan process even if it is a mock version. A website also could be involved for advertising purposes
3) Rental Property Website
Client: Joe Tucker (Not allowed, I know, but mutually beneficial)
Setting up a website for advertisement and organizational purposes of a rental property soon to be complete in Charleston, SC.
Tuesday, August 25, 2009
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